Digital Marketing is a great tool for any business.
It’s almost like holding a hammer and screwdriver in your hands.
If you understand how to use a hammer and screwdriver, you can create or repair numerous things.
This is the same when it comes to Digital Marketing.
Sometimes, people try out digital marketing strategy and get little or no results.
(Whether it’s trying by themselves or someone else who executed for them.)
But because of getting poor results, they jump into the conclusion that it doesn’t work.
Over the past few years, we’ve worked with multiple businesses across various industries.
Today, we want to share a case-study of a business we helped in the Beauty Industry (competitive space).
Here’s a brief background about them…
About The Company: Our client has been in the beauty industry for several years. They started around 2013 and they sell beauty products online in the Singapore Market.
Company Name: Cannot be disclosed here for privacy reasons
Market Type: Business-to-Consumer (B2C)
The Challenges They Faced:
- They sell beauty products online since around 2013
- They have tried various Digital Marketing strategies such as social media marketing, influencer marketing, social posting and etc.
- However, their monthly sales volume did not grow much – Around 3k to 12k (see the screenshot of sales volume below)
- For about 3.5 years, their sales remained stagnant
Despite working on various digital marketing efforts, online sales for their beauty products didn’t seem to grow at all.
Proposed Solution for Them:
- We observed that their website had a weak messaging and design so we proposed to do a Facelift on their main website
- There wasn’t a clear messaging on what website visitors should do next
- We also shared that it was important to highlight what was different about their beauty products (potential customers need to know how you’re different especially in a highly competitive space)
- To launch and online ads strategy that does NOT only advertise on just 1 platform such as Facebook
- To advertise on multiple platforms such as Facebook, Instagram, Google Search, Google Display Network & YouTube to create a surround effect
Results That We Achieved for Them:
- Within just 30 days of executing a new digital marketing strategy, we grew their sales by 3.5 times
- Within the first 30 days, we achieved an 800% return on advertising dollars spent online
- Month after month, we grew their sales steadily and managed to help them achieve a year-on-year growth of 340% for their online sales
- You can see the screenshots below of the before and after
Their online sales have been growing steadily and this year (2019), we’re on track to hitting half a million in sales.
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Need Digital Marketing Help for Your Business?
If you need a clear direction of how to skyrocket your business revenue through the power of digital marketing then APPLY for our 1-on-1 Digital Marketing Consultation session with us.
Over the years, we’ve spent thousands of dollars on online ads across different industries.
As such, we will be able to highlight what you can do to get the results you want.
This consultation is only open for selected businesses.
At the end of the day, we don’t want to waste your time or money.
Which is why we’ll require you to submit an application in order for us to see if we are suitable for you.
If we’re able to provide you this consultation, here’s what you’ll get:
- You’ll walk away with a clear picture of what you can execute online for your specific business so you can scale your business revenue
- Our in-house “S.M.A.R.T” digital marketing approach that you can apply for your business
- An assessment of what you’re doing right now & what you can do to change your results
Click here to apply and submit your application.
